At GAF Energy, 50% of growing sales come from two states not traditionally known for residential solar— Florida and Pennsylvania. This is due to new renewable energy standards set by the states, increase in affordability of solar panels, and new methods to increase efficiency and ease of installation.
By directly involving roofing contractors, GAF Energy creates an opportunity for homeowners to integrate the GAF Energy solar product into existing re-roof projects. By offering solar integrated systems, roofers have the opportunity to expand to a wider set of clients, even in non-traditional solar states, while increasing their bottom lines.